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The year's fourth and final Grand Slam, the US Open has long been a powerful marketing venue for brands. In 2025, the event generated 809 million dollars in media impact value for the labels featured throughout the tournament, a 51 percent increase year-over-year, according to Launchmetrics. Nike, Audemars Piguet, Rolex were some of the top...
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Ralph Lauren lifts FY27 guidance, China grows more than 40 percent
Summary • Ralph Lauren Corporation exceeded expectations in Q1 FY27 with a 14 percent revenue climb, driven by double-digit growth in Asia and North America, and a 15 percent increase in average unit retail. • Asia was a standout region, with revenue rising 24 percent, led by over 40 percent growth in China, while North America saw a 13 percent...
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Advantage Ralph Lauren: the brand returns as Wimbledon's official outfitter
US fashion brand Ralph Lauren has returned as official outfitter of The Championships, Wimbledon, according to a press release. The renewal marks the start of the brand's third decade as an official partner of the tournament, and Ralph Lauren said it remains the first and only fashion brand in Wimbledon's 149-year history to hold the official...
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