Is Farfetch exiting its beauty category?

In April last year, Farfetch made a grand entrance into the beauty sphere, creating quite a buzz. The launch of its own beauty category came on the heels of its acquisition of beauty retailer Violet Grey, resulting in the unveiling of its very own Farfetch Beauty. This new venture boasted an impressive lineup of over 100 brands, ranging from renowned British makeup artist Charlotte Tilbury to the esteemed Swiss luxury skincare brand La Mer. However, recent developments indicate that the category has encountered challenges, leading to reports that Farfetch may close down this division.