We Are Pop Up acquired by Real Estate Partners

Real Estate Partners, the pan-European investment and incubation platform for commercial real estate companies, has acquired We Are Pop Up in co-operation with one of its subsidiaries, BrandSpots.

Earlier this month, We Are Pop Up, which connected landlords with brands for short-term leasing arrangements, announced that it was closing after failing to secure “necessary funding” to expand the business.

The terms of the acquisition have not been disclosed, just that Real Estate Partners plans to focus on ensuring continuity for existing users – both retail entrepreneurs and property owners. Its long term development plans for the business includes concentrate on accelerated growth and expanding the company’s presence in new markets.

Real Estate Partners chairman Leon Goldwater, said: “We Are Pop Up is an exciting platform with a well-established presence in the retail market. Together with BrandSpots co-founder Ilona Taillade, we look forward to building on this success and bringing the expertise and investment required to take We Are Pop Up to the next level.”

Image: We Are Pop Up