Boss opens Sloane Square store

The new Boss store on Sloane Square is taste of German functionality with a dash of luxury. The store, which is the Group's first company-owned boutique in the UK, is a 10,000sq ft palazzo of all things Hugo Boss and sells both the mens and womenswear collections.

UK managing director Hans Schmitt recently stated: "London's prominence as a fashion centre means the Sloane Square store has significance for the worldwide business as well as trading in the UK. It is one of our key locations, along with Berlin, New York, Paris, Tokyo and LA."

A stand-alone Boss Orange store is due to open within the year and Carnaby Street in Soho has been a target location. Hugo Boss global sales were GBP898m for 2005. In 2004, UK sales were GBP58.8m, representing 14 per cent of international sales.