Brandy & Melville in London
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Italian cult brand Brandy & Melville has opened its doors to the UK. The Westfield Centre in London features the first UK Brandy & Melville store. In the 80s, the two independent fashion houses Brandy and Melville became partners. Both businesses were independent and family owned with their manufacturing premises located close to Rome and Milan. Working according a vertical business model and offering high quality and hand made garments, the two companies attracted similar customers. Brandy & Melville aims to be high on the shopping list of stylish teenagers and fashionistas in their late twenties providing high-end garments for an affordable price.
Both families own 50% of the 18 Brandy & Melville stores throughout Italy, and additional stores in Barcelona and Paris.