Brits in Paris
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At the beginning of October a new website will launch to support over 125 British design companies. The dedicated site, ‘Brits in Paris’ is set up for buyers and the media by UK Fashion Exports (UKFE) and will feature labels such as Sam Ubhi, AvshAlom Gur, Rupert Sanderson, The Jacksons and Ramon Gurillo.
“The enthusiasm for fashion-forward British designer womenswear and accessories, coupled with the more favourable exchange rate, means that British companies are more determined than ever to get their spring/summer 2010 collections in front of international buyers,” says Paul Alger, executive director, UKFE.
“The plethora of venues and the hundreds of companies showing in Paris that week led us to develop our ‘Brits in Paris’ downloadable map, but it’s now critically important to have a site that shows not just where the British companies will be, but also carries images of their new collections, to help buyers and the press plan their trip.”
The site will be accessible from mid-August to end October 2009.