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Chanel new No.5 campaign

By FashionUnited

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The French fashion and cosmetics company is launching a new campaign for its classic scent, Chanel No.5, this November. The long-awaited campaign will feature Nicole Kidman in an advertisement shot by Australian director Baz Luhrmann. According to Jacques Helleu, Chanel's artistic director, the product is more a short film than an advertisement.

Kidman previously worked with Luhrmann, making the film "Moulin Rouge". She now plays an actress who escapes the maddened crowds to fall into the arms of a bohemian young writer. He is played by the impossibly handsome Brazilian actor, Rodrigo Santoro, of "Love Actually". After a brief affair she returns to her previous existence and the writer is left only with the memory of her beauty and, of course, of her scent. The campaign will also include billboards and press ads.

Chanel