Converse unveils The All Star Modern sneaker

London - Converse Inc has unveiled the first redesigned All Star Modern sneaker, based on the iconic design of its most famous sneaker design. The new All Star Modern features a new silhouette inspired by the 1920s All Star sneaker, which has been updated using modern materials and design ethos.

The debut Converse All Star Modern collection includes both of the footwear brands Hi and Ox silhouettes and features circular knit uppers, a contoured full-length Phylon outsole and a TPU-fused overlaid toecap. The resulting look promises to deliver "lightweight comfort and clean, stylish lines."

"The Converse All Star Modern is a perfect fusion of our sport heritage with modern design," said Bryan Cioffi, Vice President/Creative Director of Converse Global Footwear. "With this collection, Converse is delivering a comfortable, lightweight product that’s new, exciting and modern, but still feels very Converse."

Converse is set to include additional product drops throughout the rest of the year, in addition to launching a limited-edition Converse All Star Modern HTM sneaker, designed by HTM, the creative team consisting of Hiroshi Fujiwara, Tinker Hatfield and Mark Parker. The All Star Modern HTM offers a sleek exterior, a premium and flexible goat leather upper, and debossed All Star ankle patch and HTM logo on the heel pull tab, marking the first footwear design collaboration for the HTM team outside of the Nike brand.

The Converse All Star Modern sneaker collection is set to launch June 16, with the Hi retailing for 140 US dollars (120 euros) and the Ox for 130 US dollars (110 euros) at Converse retail stores, Converse.com and select pinnacle retailers, in Black, Action Red, Lucid Green, Soar Blue and White colorways. The Converse All Star Modern HTM sneaker will launch on June 9 and retail for for 180 US dollars (160 euros) exclusively at NikeLab retail stores worldwide and NikeLab.com, in Black and White colorways.

Photos: Courtesy of Converse Inc