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Ethical Fashion

By FashionUnited

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Fashion

A note to all fashion junkies: fashion can be a redeeming, morally sound addiction. At least, this is what Anti-Apathy has been trying to prove.Anti-Apathy is an organisation that works with the New Economics Foundation (NEF) and dedicates itself to social and environmental progress in areas like free trade and fashion.

The organisation set up a month-long experiment - which ended last week - to see if a group of high fashion addicts could rethink their wardrobes and their ideas about dressing. Twelve London-based fashionistas agreed to participate in the experiment, during which they met with experts for weekly 'dress-up' sessions to learn about recycling and secondhand shopping. Stylists Tess Carr, Harriet Cotterill and Tasmin Lejeune, and Kelly Seager from Junky Styling provided advice throughout the experiment.

Results of the experiment are still outstanding, but we may assume that we could all benefit from such an experiment - grissly as it may sound.

anti-apathy