Fitriani opens in London

As no-one would like to challenge faith wearing the same outfit when you are about to have your red carpet moment, Fitriani offers a limited edition and complete one-off dress collection. London's Beauchamp Place in Knightsbridge just welcomed Fitriani's first shop in London.

The shop opened with a collection for forthcoming party season, with a predominantly black and white colour palette with splashes of bright red, yellow, gold and green. Creative Director Fitriani Hay designed the store offering customers a relaxed and intimate shopping experience. Dresses can be customised or made to order though Fitriani's bespoke service.

Fitriani is part of the JMH Lifestyle Group, which specialises in luxury brands and recently acquired Savile Row tailors Kilgour and Mayfair's gunsmith Ray Ward.