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Gap, Madonna and Missy Eliott

By FashionUnited

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Gap will premiere its new TV campaign featuring music stars Madonna and Missy Eliott in the UK this week, a few days after its US launch.

The stars are featured wearing Gap's new range of cords, which the retailer hopes will further drive the strong sales recovery it has seen over this year. The soundtrack to the ads use the new song Into the Hollywood Groove which is a mix of Madonna's latest single Hollywood, and the 1985 classic track Get Into The Groove.

Madonna wears Gap's new low rise cropped cords and a GapBody ribbed white tank top. Missy's look features Gap low-rise boot cut cords worn with a matching cord jacket customised with a classic Gap grey hoodie. Diamonds not included.

Gap