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Girl with the eye

By FashionUnited

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Fashion

The one with the best eye for fashion finds gets the plum jobs. So it is for Yasmin Sewell, the woman with the most coveted gig in fashion. She is the buyer for Brown's Focus, the exclusive London boutique, where her assigment is from the famous Browns founder, Mrs Burstein, is to "find the best things in the world".

Sewell told vogue.co.uk that she advises new designers to send pictures of their designs to her, if they want to be discovered. "Send in some really good quality images of your pieces and I'l call you if I think they're right," advises the Sydney native. "It's pointless sending in samples, they might get lost," she continues."And I get about forty phone calls a day - twice that during the buying seasons - from people wanting to show me their stuff. I don't have time for all those calls. If you do something with a a point of difference, people will take notice."

Sewell lists Balenciaga bags and Veronique Branquinho boots among her preferred items, but confesses that there are too many favourite things to name.

Yasmin Sewell