Gucci stores getting a makeover

New York - Last January, Gucci was blessed with Alessandro Michele as their new creative director. Under his leadership, the brand has returned to glory. Now that the brand has received a makeover, Gucci plans on giving their stores a makeover.

Michele has a lot of opulent ideas for how he is hoping to transform the store, two major motifs include marble staircases and velvet chairs. His fall/winter collection for Gucci will be shown at Milan's Gucci flagship store in a luxurious space that includes oriental rugs and plush carpets. The new store concept is expected to be introduced at other Gucci stores beginning after Friday's show.

In a statement, Marco Bizzarri, Gucci's CEO said the store format is "one of the ways in which we are communicating Gucci’s new identity." Bizzarri was brought over from Bottega Veneta when Michele was promoted to Creative Director of Gucci, with hope that together the two could revive the stagnant luxury brand. Under Michele's creative direction, Gucci's sales have grown for the first time in almost 2 years in the second quarter.

In their restructuring efforts, Gucci has overhauled management, cut wholesale accounts, and introduced new advertising and packaging. Next week during Milan Fashion Week, Michele's hotly anticipated spring/summer 2016 collection will be unveiled to the public, and it is sure to help continue Gucci's train of success.