Longchamp launches capsule collection

Luxury leather brand Longchamp launches a 30-piece mix-and-match capsule collection which will be available from January 2007. Created with frequent travelers in mind, the range was initially trialled in the New York store and due to its success rolls out across the UK and Europe . Prices range from £40 for a t-shirt to £570 for a trench coat. The house of Longchamp dates back to 1948 and was set up by Jean Cassegrain. In its early days it worked only with leather, used mainly for covering pipes. By 1950, however, this activity developed into the production of other articles, including connoisseur tobacco products and from 1955 it branched out into small leather goods.

Longchamp is one of those rare companies that is still family-run, the president, Philipe Cassegrain, is the son of the founder. This season, Longchamp has introduced one of its most luxurious bags to date, called 'Rival.' The oversized bag is recognizable by its metal zippers, rivets and modern look.