Luella Bartley & O'Neill part II

For AW08 Luella Barley and O’Neill decided to team up for the second time to create a signature line comprising 30 styles. That Luella is one of O’Neill’s favourite designers is no surprise. She was voted Designer of the Year in 2006 by Elle and Glamour Magazine, and has two more nominations under her belt.

For this capsule collection, Luella is taking her inspiration from the values and heritage of O’Neill. “It’s slightly retro and a bit rustic using primary colors and retro graphics to make it feel clean,” Luella, comments on designing for the sports brand.

We're looking forward to the new O'Neill styles by Luella and we're sure O'Neill is happy to have her back on board.