Merrell new marketing team

Global lifestyle brand Merrell is pushing its recently launched apparel range, and appoints UK marketing team. Wolverine World Wide has named Jonathan Pennington and Sophie Hickerton, UK Marketing Manager and UK Marketing Executive, respectively.

Pennington joins Merrell with four years of solid experience on the marketing team at Puma, and Hickerton from Viyella. Both drawing on experience in marketing, Wolverine World Wide welcome Pennington and Hickerton to the team at a crucial growth point for the brand. With large growth on the horizon, the new marketing duo is looking to expand the brand’s market share.