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Moda Operandi launches capsule collection with Paule Ka

By Vivian Hendriksz

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Fashion

French designer label Paule Ka has launched its much anticipated, limited-edition collection with luxury online retailer Moda Operandi.

Currently available for pre-order for 15 days, items from the collection 53 piece collection include trench coats, shifts dresses and pussy bow blouses in an array of pastel pinks, blacks, ruby reds and white. Many of the designs show clear links to the fashion house signature staples, such as the bows, as well as a hint of graphic touches and sixties/mod influences.

The limited-edition collection is the début range created under the helm former Lavin designer Alithia Spuri-Zampetti, who was appointed last June. She was charged with the task of reviving the brand following the exit of its founder and ex-creative director Serge Cajfinger, who left the French label 18 months ago.

The collection launch comes ahead of Spuri-Zampetti, a Central Saint Martin alumni, official début at Paris Fashion Week this March, with items from the limited-edition range set to be shipped from mid-March onwards. Afterwards, the collection will be available in Paule Ka stores and selected boutiques in April.

Part of the reason behind Paule Ka collaboration with Moda Operandi stems from it chief executive and chairman, Catherine Vautrin, desire to expand in the US, Asia and the Middle East. "Moda Operandi is a major e-commerce player in the United States and works with prestigious houses," said Vautrin to WWD. "It’s a great opportunity for us to grow in the American market, which will be one of our key markets in 2016."


mode operandi
Paule Ka