Muji for Europe

Especially designed for the European market, lifestyle retailer Muji offers a distinctive, laid back Japanese style for this summer. A renowned Japanese design team responsible for Muji Japan created the clothing line. True to their no brand principle, the garments feature no branding. Muji’s look is simple and discrete, making the clothes timeless and ultimately wearable.

For summer, Muji is introducing a relaxed collection in light Indian and organic Chinese cotton. The Japanese retailer also used French linen for its soft, gentle feel and worn-in appearance. The linen gives a confident, insouciant air to a versatile range of pieces for both men and women, which can be mixed and matched across the collection to suit various occasions.