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Nick Grimshaw launches collection for Topman

Fashion
By Danielle Wightman-Stone

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Radio presenter and X-Factor judge Nick Grimshaw launches his debut fashion collection with menswear retailer Topman today, October 14. The collection has been in development for the past year and has been designed to encapsulate the radio personalities dream wardrobe, featuring pieces that reflect his personal style and fast.

Grimshaw was very hands-on with the project, some of his sketches and doodles from his personal journal feature on the designs and his dog Pig has been illustrated as the official collection mascot and logo. In addition, Grimshaw also acts as the face of the campaign, which was shot in his local neighbourhood of Primrose Hill in London.

Commenting on his debut fashion collection, Grimshaw said: “I’ve always loved clothes and I love these ones so much that I asked Topman to make them for me! They said yes - so here they are.”

The collection includes a mix of jackets, coats and shirts, as well as T-shirts and fine gauge knits. Highlights include a statement leopard print Crombie jacket, a monochrome collegiate jacket, a suede fringed jacket, as well as striped jumper and paint splatter shirt.

Grimshaw adds that the collection has been designed to be worn with Topman’s super spray-on skinny ripped jeans, which he “loves and wears every day”.

Nick Grimshaw launches debut fashion collection

Topman creative director, Gordon Richardson, added: “A naturally stylish dressers Nick took very easily to the role of designer for his inaugural collection for Topman, questioning every detail of the range and injecting fun into the design process.

“Drawings from his sketchbook took on a life of their own when translated into garments resulting in a collection that oozes his personality and reflects his genuine love of clothes.”

Prices range from 15 pounds for a neck scarf, 40 pounds for a shirt and up to 200 pounds for the fringed suede jackets and leopard-print coat.

Topman have released collaborative collections before, however, the menswear retailer usually chooses up-and-coming designers such as Agi & Sam and Astrid Andersen.

To coincide with the launch Topman have rolled out a Facebook app to promote the collaboration. The new app allows users to create and customise Grimshaw's doodles to draw their own pet portrait. Each day those who create the best designs will see them printed on bespoke Topman T-shirts.

Topman marketing director, Jason Griffiths, commented: “The partnership with Nick is a major event for the brand and together I think we’ve created a fantastic experience that really celebrates this unique range and will be a lot of fun for people to get involved in.”

Images: Nick Grimshaw for Topman

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