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Paris Hilton and Boohoo to release collaboration

By Kristopher Fraser

11 Jun 2018

Paris Hilton has announced she is teaming up with fast-fashion retailer Boohoo to co-design a collection that will be available worldwide on June 20. The 70-piece collection will be inspired by Hilton's fashion choices from the early '00s and her life in Beverly Hills. The price point for the collection is under 100 dollars.

While Hilton's name isn't in the tabloids at least once a week like it was the early 2000s, she has been slowly on the rise back to headline making stardom. The reality star clearly hasn't been forgotten either with her 8.9 million Instagram followers and her fragrances, which in 2012 had total sales of 1.5 billion worldwide.

She has slowly been making her fashion comeback as well. In 2016, she walked the runway for Philipp Plein, who is synonymous with being a headline maker. She would later go on to be profiled by both Harper's Bazaar at W Magazine.

This year it can easily be predicted that early 2000s fashion is about to make a comeback. Fashion is cyclical, and after 90s nostalgia what has to come next?

Paris Hilton