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Paul & Joe to offer lingerie

By Danielle Wightman-Stone

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Fashion

Parisian brand Paul & Joe has partnered with American brand Cosabella to offer a lingerie and nightwear collection for spring/summer 2016.

The collaboration, which will be sold under the brand name Paul & Joe x Cosabella, will incorporate the French brand’s founder Sophie Mechaly’s “playful personality and distinctive style” using prints, colours and fabrics influenced by Paul & Joe’s ready to wear collections.

Set to be presented at trade show Mode City, the collection has been designed and produced by the Cosabella team, using signature fabrics including soft printed pima cotton, lightweight mesh and printed slinky microfibre and features 8 pieces including lingerie and nightwear, the statement confirmed.

Commenting on the collaboration, Cosabella CEO Guido Campello, said: “Paul & Joe is one of Europe’s premiere lifestyle brands expanding from women’s and men’s apparel and into cosmetics, accessories and footwear.

“Our lingerie and sleepwear collection for the brand is a natural progression. We were excited that Paul & Joe chose Cosabella to partner in developing the collection.

Mechaly added: “Working with Cosabella is such a great experience for me, our collaboration coming about was very natural. I have always desired to create a lingerie line inspired by Paul & Joe’s ready to wear line that would reflect joy with its colourful and unique prints.”

Prices are expected to range from 20 to 240 dollars with rollout beginning in January 2016 at Cosabella flagship stores, luxury department stores, specialty boutiques and online.

Image: Paul & Joe x Cosabella

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