Pharrell sues Reebok

It was announced last week that hiphop musician and producer Pharrell Williams is suing Reebok International for more than $4 million (GBP 2.2 million). Pharrell is accusing the sporting goods company of breach of licensing contract.

Reebok was to produce Williams' clothing and footwear brand, BBC (Billionaire Boys Club) Ice Cream, but BBC accused the sporting goods giant of failing to produce products that meet BBC's approval standards and having the goods in the shops at the agreed time. According to BBC, the problems started not long after the contract was signed in October 2003. Certain Reebok employees reputedly admitted that Reebok could not produce the BBC line according to agreed standards. However, these employees stated that mistakes would be rectified. BBC states that this has not been the case.

Pharrell told reporters that designing for fashion has been a childhood dream, and nothing to do with being an entertainer.