Premier KIDS VIP programme

UK’s leading childrenswear event, Premier KIDS is launching a new VIP Programme. Taking place from 1-3rd February 2009, the fashion trade show focusses on 0-16 year old offers exclusive benefits to its members including a VIP badge and a fast track entry into the show. The bi-annual programme sees industry buyers exclusively selected by Premier KIDS exhibitors and personally invited to attend the show as a VIP member.

Charlotte Bowskill, Show Director of Premier KIDS commented: “We are very excited about this new initiative. The VIP Programme brings together buying professionals with our exhibitors and gives them an exciting new experience when attending Premier KIDS. The exhibitors are offered the opportunity to nominate potential customers, thus enhancing their presence and making their customers feel special when they visit them at the exhibition."

In January 2008, Premier KIDS attracted 3,133 visitors. The fair showcases newborn and baby clothes, childrenswear collections, baby & children’s lifestyle products, fair trade and organic ranges plus footwear and accessories.