Pret a Porter in sight

The 100 th edition of the French fashion trade fair Pret a Porter is just around the corner. The fair, which opens its doors to the public on 2 September and runs until 5 September, will play host to a myriad of international fashion labels and visitors from all over the world.

The event, which was founded in 1956, has shown tremendous growth in recent years. In the last four years, the number of international brand exhibitors rose from 44 percent to 61 percent. The goal of the organisers has been to increase the level of international exposure, both in terms of exhibitors and buyers, in the next three years.

With daily catwalk shows and an abundance of information to accompany the fashion on display, Pret a Porter aims to differentiate itself from other trade events with clear and detailed insights into fashion trends.