publicimages to expand with danielle de bie
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public‐images, the German agency specialised in fashion and lifestyle, is expanding: the owners Petra Kraft and Bärbel Kraft reinforce the agency’s executive board with Danielle De Bie, former communication director of leading fashion tradeshow BREAD & butter Berlin GmbH.
Petra Kraft: “We’ve been thinking a long time about expanding and finding a partner to be a good match. Danielle is the right qualified partner and the ideal completion on all levels, not only from a professional but also from a personal point of view.“
Danielle De Bie has joined public‐images as executive board member and partner. About her entrance she states: “I have known public‐images from previous activities for many years; The agency has got an excellent reputation and Petra and Bärbel are highly appreciated experts amongst the textile industry. Beyond work‐related aspects, we are sharing the same professional values and expectations and our alliance is based on a solid friendship. In a nutshell: everything fits perfectly. I feel at ease and I’m looking forward to the future with my two partners and to realizing many new and exciting projects together with them and our team.“
From April 1st, Danielle De Bie has taken on the responsibility for the area „new business“. The emphasis is to extend existing services and to develop new business fields. Bärbel Kraft: „Public Relations is an inexhaustible topic. PR is our core business and our philosophy is holistic thinking; that is cross‐linking with all relevant partners by keeping the dialogue with the market and the industry. This approach requires a continuous further development of the services for our international clients. With Danielle as our new partner we stay abreast of this evolution.“
The expansion also underlines the management’s objective to strengthen public‐images‘ awareness as a brand. Petra Kraft: „The stronger public‐images is recognized as a brand the more efficient we can support our clients.“
Since its foundation in 1990 public‐images has been operating successfully as a PR and communication ageny in fashion and lifestyle. International brands and labels like 81hours, Arcticgroup, Custo Barcelona, Dear Cashmere, Dyrberg/Kern, Evisu, Kipling, Kookai, Lottusse, Marie‐ Jo, Stella Nova belong to the customers of the renowned agency.