- Danielle Wightman-Stone |
Raf Simons, the former creative director of Dior, was the designer everyone wanted to know more on, according to Google’s annual list of top trending searches of 2015.
Simons wasn’t a surprise topping the chart, his shock departure from Dior in October made headlines around the world, however, the second most searched for designer, Shoshanna Lonstein Gruss may not be a household name to most. Apparently 2015 was the year that nearly everyone wanted to know about her swimwear line.
Rounding off the top ten most googled fashion designers are Giambattista Valli, Thakoon Panichgul, Japanese designer Tadashi Shoji, Elie Saab, Karl Lagerfeld, Christian Lacroix and Zuhair Murad.
The list shows that red carpet designers were hot topic this year, Thakoon hit headlines dressing Michelle Obama for the opening of the new Whitney Museum, and Elie Saab has dressing actresses including Cinderella’s Lily James and Hunger Games star Elizabeth Banks, and even Jennifer Lopez to the Oscars, while Giambattista Valli has been worn by Kerry Washington, Jessica Alba and Nicole Kidman this year.
The annual search also revealed the most googled fashion questions - with ‘how to walk in heels?’ topping the chart. Other mentions in the top ten include ‘how to fray jeans’, ‘how to tie a shirt’ and ‘what to wear booties with’.