Resale market is not a threat to luxury fashion, according to new study

Luxury fashion companies should celebrate the growing consumer interest in pre-owned items rather than seeing it as a threat. While fashion houses like Chanel have spoken out against popular resale retailers like The RealReal and What Goes Around Comes Around, new research conducted by Boston Consulting Group (BCG) in partnership with reseller Vestaire Collective confirms that the second-hand market is actually way to boost luxury sales through helping new consumer demographics to garner an interest in luxury.