Sainsbury’s expands menswear range with formalwear
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Sainsbury’s has expanded Tu menswear offering with the launch of its first full range of formalwear for Autumn/Winter 2017. The formalwear range, which includes tailored shirts, suits and trousers, marks the first time a supermarket offers tailoring for men with fabrics produced in the UK.
The new 29-piece Tu Formal collection was launched online and in 250 selected stores last week, with prices ranging from 6 pounds for ties and 20 pounds for trousers to 130 pounds for a Harris-Tweed jacket. It features trend-led tailoring, such as three-piece suits, double-breasted jackets and patterned shirts.
The colour palette for the Tu Formal range is neutral, with colours ranging from classic grey and blues to burgundy and houndstooth patterns. Sizes for the collection range from W30/29 to W44/33 for trousers and 38S to 52L for jackets.
The new range builds on Tu increasing formalwear sales, as well as positive customer response to its first Harris Tweed collection launched in 2016. The Tu formal collection includes four British Wool Jackets and two British Wool suits. Tu is set to launch additional party options for late winter, such as velvet jackets and jeweled-toned shirts.
The Tu Formal launch comes ahead of Sainsbury’s first premium menswear collection launch. Set to launch online and in 60 stores on October 17, the collection will include wool-blend knits, shearling jackets and a crombie coat. Tu Premium menswear collection will offer 20 high-end garments and accessories, which prices ranging from 8 pounds for a beanie to 60 pounds for an overcoat.
Photo: Sainsbury Tu Formal