Samsung rings fashion bell

Last year we already announced the collaboration between electronics company Samsung and Giorgio Armani. At the Singapore Fashion Festival from March 28th to April 6th, Samsung is launching its new Armani phone. Lately we’ve seen several fashion brands moving towards technology. Prada’s phone powered by LG was released half January, closely followed by Chanel, which launched their fashion phone only three weeks later.

Bringing technology and fashion together, Samsung will also be hosting exclusive fashion lounges at the Singapore Fashion Festival. Coinciding with the Fashion Festival, the consumer electronics company supports the Design Singapore Council exhibition Blueprint 2008. This showcase will exhibit ten original collaborative projects by several Singapore fashion and product designers.