Why protesting at a Louis Vuitton show does nothing to focus our sustainability goals

Nicolas Ghesquière’s vision for Louis Vuitton which closed Paris Fashion Week was a pure fashion moment that perfectly represents the times in which we’re living. Louis Vuitton was the last fashion show to occur before Covid shut everything down eighteen months ago, and this collection was a triumphant post-lockdown bookend. While an activist from Extinction Rebellion stormed the runway holding a banner scrawled with the words Overconsumption = Extinction, hers was a lone voice of dissent in the chandeliered space of the Louvre’s Passage Richelieu. A wave of approval from fashion’s elite greeted Ghesquière’s proposal for Spring 2022.