YKK London Showroom opens in Shoreditch

YKK is proud to announce the historic opening of its first ever showroom in Commercial Street, Shoreditch. The London Showroom opening marks the start of a new chapter for the brand with the physical entry of YKK into the fashion community, and highlights the importance of developing relationships with fashion, accessories, and jewellery students, designers, and stylists.

Inspired by YKK’s industrial background, the YKK London Showroom brings its manufacturing expertise to the heart of Shoreditch. Combining Japanese precision with British fashion and design, the showroom is an expression of an architectural concept developed by architect and fashion designer, Kei Kagami.

Located in the centre of Shoreditch, the YKK London Showroom has been created to offer its wide range of customers a high-class experience, featuring unique products and services. The features include showroom & workshop stations; the first ever in-store Snap & Button attaching service made up of two machines, the space as an events hotspot, plus specialists offering personalised appointments

The Showroom brings the brand’s exciting range of products to a physical space where customers can enjoy instant access to the latest fastening developments which cater for every possible customer’s taste. Excella® Flat, Excella® White, Excella® Blade, Excella® Curve, Vislon® Flat, Metaluxe® and FlexFix® from the Snaps & Buttons product range are just a few examples which demonstrate the ultimate blend of the highest quality, cutting edge technology, and outstanding design.

Project leader, Mr Hitoshi Yamaguchi, EMEA Marketing Coordination Centre, says: ‘YKK has long worked with the fashion industry, and with the Showroom project it aims to strengthen even more its relationship within the fashion community.’