Annabelle Yu Long joins Coach Board of Directors

Coach has appointed Annabelle Yu Long to its Board of Directors. The appointment of Long to the Board brings the membership to nine.

Commenting on her appointment, Victor Luis, Chief Executive Officer of Coach said, “We are extremely pleased that Annabelle Long has agreed to join our Board. As Coach continues its transformation into a global modern luxury lifestyle brand, Annabelle's strong business acumen, insight about the Chinese consumer and knowledge of and experience with the media landscape in China, coupled with her track record of investing in digital and lifestyle companies, will bring unique value to the Coach board.”

Long currently serves as Chief Executive, Bertelsmann China Corporate Center, and Managing Partner of Bertelsmann Asia Investments. Formerly, she was a principal at Bertelsmann Digital Media Investments. She joined the international media, services, and education company via the Bertelsmann Entrepreneurs Program in 2005. From 1996 to 2003, Long was a producer and lead anchor for the Sichuan Broadcasting Group. From 1994 to 1996 she was a producer and host for Chengdu People’s Radio Broadcasting.

Long is an active member of the World Economic Forum’s Young Global Leaders Advisory Council and is also a member of its Global Agenda Council on the Future of Media, Entertainment & Information. In addition, she is a member of the Stanford Graduate School of Business Advisory Council. Ms. Long serves on the Board of Directors of both BitAuto and China Distance Education.