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Arcadia names Andy Harding as interim Chief Digital Officer

By Prachi Singh

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Arcadia Group has roped in Andy Harding to step into the role of Chief Digital Officer on an interim basis. He replaces Simon Pritchard, who after nine years with the company, as Group Digital Director left the business early January 2019.

Confirming Harding’s appointment to FashionUnited, a spokesperson at Arcadia Group said in a statement: “Andy Harding has taken over the role of Chief Digital Officer in the interim. He has a wealth of experience having previously been chief customer officer with a number of retailers."

“Throughout Pritchard’s tenure, he had led the group through a huge shift in the world of digital retailing and also made a valuable contribution to the operating board. He drove significant change, from transforming the group's websites to launching their mobile commerce channels and building out multi-channel capabilities.”

andy harding
Arcadia Group