Jack Wolfskin appoints new CEO

German outdoor apparel label Jack Wolfskin has tapped Melody Harris-Jensbach as its new Chief Executive Officer, with immediate effect.

Harris-Jensbach brings with her over 30 years of experience within the industry, first cutting her teeth as the head designer for Viventy by Bernd Berger. In 2008 she was appointed international product director for Esprit, before becoming vice-chairman and chief product officer at Puma. Then later in 2012, she left the sportswear retailer to take on the same role at Esprit.

She will be succeeding Michael Rupp, who has chosen not to extend his contract with Jack Wolfskin for personal reasons, reported Reuters. Rupp was appointed CEO of Jack Wolfskin in 2012, taking over the reins from the label's co-founder Manfred Hall who oversaw the its development for nearly a quarter of a century.

Hell exited the company in 2011, after US private equity investor Blackstone acquired the label for nearly 700 million euros.