Shop Direct appoints Business Development Director

Online retailer Shop Direct has for the first time appointed Sally-Anne Newson as its new Business Development Director to help grow commercial partnerships. Newson, who started her stint at Shop Direct on July 18, 2016, brings 16 years of retail experience in business development – as well as in digital, marketing and trading – to the company.

Commenting on her appointment, Alex Baldock, CEO at Shop Direct, said, “Building strong partnerships with innovative, like-minded companies is helping us offer the best experience for our customers. That’s why we’ve brought in Sally-Anne. She’s got the skills to take us even further; developing new and existing relationships to accelerate our journey towards world class.”

She has previously held roles at online fashion retailer Atterley, where she was CEO; Asos, where she was business development director, and the Woolworths Group, Australia, where she was head of multichannel retail. Newson also spent eight years at eBay in Australia, where she rose to head of buyer position.

“Shop Direct’s recent transformation has been stellar. I’m excited to be joining such an ambitious, digital business. Supplier relationships have been critical in Shop Direct’s transformation to date, and I can’t wait to continue creating and nurturing partnerships that can take us to the next level,” added Newson.

picture:sally-anne newson,shop direct