Sosandar appoints Andrew Booth non-executive director

Sosandar Plc has announced the appointment of Andrew Booth as Non-executive Director of the company with immediate effect.

Commenting the appointment, Ali Hall and Julie Lavington, Joint CEOs of the company, said in a statement: "We are delighted to welcome Andrew to the board of Sosandar PLC. Andrew comes with a wealth of experience in ecommerce. His experience in rapidly growing data driven businesses and strong relationships within the industry make him an invaluable addition to the board, as we continue to accelerate the growth of Sosandar."

Booth, the company said, brings over 25 years of experience across ecommerce, travel, retail and media sectors both in the UK and internationally. He was most recently chief marketing officer, a board level position, at the UK's leading online accommodation site owner The Late Rooms Group. Prior to this, Booth held the role of chief marketing officer on the board of The Hut Group, one of Europe's retail businesses, where the company said, he led the implementation of a customer centric, multi-channel data driven marketing approach to accelerate the Group's growth.

He has also held the role of group marketing director at Time Out Group, vice president marketing at Getty Images Inc. and global business development director at Wace Group plc.



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