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Retail

Ben Sherman opens first flagship outside London

By Danielle Wightman-Stone

11 Apr 2017

British clothing brand Ben Sherman has opened its first full-price store in the UK outside the Greater London area at Liverpool One.

Located on Manesty’s Lane, the 1,755 square foot store features the brand’s classic white tiled interior and signature in-store Shirt Bar destination and houses the brand’s full lifestyle assortment of clothing and accessories including tailoring, formal accessories, button down shirts, outerwear, denim, graphic t-shirts, and chinos.

In addition, the Ben Sherman Liverpool One store also includes a fully bespoke made-to-measure tailoring service, which was launched exclusively in UK full-price stores last year.

Commenting on the opening, a Ben Sherman spokesperson, said: “This new store is an exciting step forward for our brand. We are very pleased to begin this new phase of retail expansion with Liverpool One, an ideal destination that boasts a strong line-up of fashion and accessories retailers that continue to perform exceptionally well.”

This follows the news last month that the brand is to open a store in Birmingham in LinkStreet, the Hammerson-owned retail space that connects the Bullring and Grand Central shopping centres.

Images: courtesy of Ben Sherman