Evans to sell Gemma Collins Collection

Plus-size womenswear retailer Evans is to stock The Only Way is Essex star Gemma Collins’ clothing collection from next month both in-store and online.

Contrary to reports across tabloid outlets, Collins will not be the face of Evans but the retailer will be stocking her plus-sized collection of dresses and tops. The retailer has initially selected eight pieces from Collins’ eponymous collection that will be going into select stores, while online will carry 20 pieces from the line.

The collection is expected to be available from March 15 and the retailer confirmed that the reality star will be making several appearances in its store to launch the collection to Evans customers.

Prices for the collection start at 35 pounds for tops and tunics, with dresses starting at 55 pounds and going up to 70 pounds.

The range is also stocked at Collins’ own boutique Gems by Gemma Collins in Brentwood, Essex and via her own e-commerce site.