In Picture & ​360° Video of Primark's Biggest European Store: Damrak

Amsterdam - Crowds gathered eagerly outside as Primark opened the doors of its largest European store to date early Thursday morning (December 1, 2016). Located on the Damrak, in the middle of Amsterdam, the Netherlands, the store spans over 8.200 square meters across 7 floors. The new store, which sits alongside of second Primark's flagship store in The Hague, features its full range, including women's wear, men's wear, children's wear, footwear, accessories, beauty and homeware. The debut flagship store also features a 'trend room' as well as 'recharge' stations throughout the store, where shoppers can relax and charge their mobiles phones.