Jacques Vert launching in the Middle East

Women’s occasionwear brand Jacques Vert is launching in the Middle East with the opening of its first concession in Debenhams later this month.

The fashion retailer will be opening concessions in Debenham’s Dubai store in the City Centre Mirdif shopping centre on February 19, followed by the Kuwait opening in the department store’s Avenues Mall on February 24.

Each concession will stock the label’s occasionwear, including dresses and jackets, as well as its accessories and footwear ranges. There will also be an exclusive seven-piece hat collection design by the Queen’s milliner Rachel Trevor-Morgan, who will be at the opening event in Dubai to showcase her collection of headwear.

“We are thrilled about our upcoming expansion into the Middle East and bringing our occasionwear to a new customer base,” said Mark Aldridge, group marketing director of the Jacques Vert Group. “We see Dubai as the perfect starting point to enter into the market and with our Kuwait concession launching soon after, we are very excited for the opportunities ahead.”

The Jacques Vert Group has over 470 outlets in the UK, Europe, North America, as well as an online presence across its brands Jacques Vert, Kaliko, Planet, Precis Petite, Colebrooke by Windsmoor, Windsmoor, Eastex and Dash.