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Oasis and Warehouse launch new digital platforms

By Vivian Hendriksz

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Retail

Fashion retailers Oasis and Warehouse have launched new websites, which are said to have "transformed their digital offering to deliver next generation e-commerce."

The newly designed websites, created in partnership with Accenture Strategy, Javelin Group, Demandware and Retail Assist, support the retailers ongoing omni-channel customer experience. "This is just the start of an exciting digital transformation for both Oasis and Warehouse," said Oasis and Warehouse COO, Hash Ladha in a statement. "Across each brand we pride ourselves in consistently being at the forefront of innovation and now have a new base to continue to build from for the future."

Both fashion brand's digital strategy revolve around delivering a modern user experience to the customer which is build upon omni-channel improvement and growth. As more and more consumers across the UK continue to shop both online and offline, developing a strong and seamless omni-channel shopping experience is of vital importance.

Photo: Oasis website, courtesy of Javelin Group

Javelin Group
Oasis
Warehouse