Star Gene sees retail as a “creative playground” for fashion, art and music

What do you do with a personal fashion collection that has been sitting in an archive for years? For Turkish singer-songwriter and Star Gene founder Hande Yener, the answer was simple: give the clothing a new lease of life. From her own wardrobe and a love for fashion, art and music, Star Gene was born. The retail and cultural concept, located at Herenstraat 32 in Amsterdam, the Netherlands, brings together vintage, archive fashion, art and storytelling.