- Andrea Byrne |
The Deck London has announced the move of its atelier to Number 19 Savile Row which is the first shopfront on Savile Row exclusively for women.
The new showroom is spread over 3,000 square feet, features original panelled walls and private fitting rooms for client appointments.
Julian Stocks, property director of The Pollen Estate, said in a statement: “We are thrilled to welcome The Deck to Savile Row to enhance the female tailoring offer which continues to position the Row as the finest street for luxury and bespoke tailoring.”
The new store will continue to cater for The Deck’s customer base and its celebrity clients such as AJ Odudu, Elle McPherson, Gillian Anderson and Lauren Hutton.
Daisy Knatchbull, founder of The Deck spoke to FashionUnited and told us which trends are in-store: “Luxurious velvet suits in jewel tones, classic tailoring in black and navy, double breasted jackets, boyfriend fit jacket and pants, check suits and tuxedo suits in white, navy and black.”
Subject to Covid-19, The Deck will host a launch party in its store in October.
The store will also offer a selected capsule collection from concession stands that will change every three months.
Knatchbull concluded: “We have great plans to expand and grow the business globally whilst also adding a few new exciting things to our offering including jumpsuits and overcoats in the near future.”
Photo credit: The Deck London, Facebook