Adidas by Stella McCartney news and archive

Adidas by Stella McCartney unveils “industry-first” viscose sportswear

Adidas has unveiled a new viscose sportswear range as part of its collaboration with British designer Stella McCartney to demonstrate the potential of a circular fashion ecosystem. The tracksuit has been made as part of the New Cotton Project, an EU consortium of 12 partners, and took the process of making the apparel from a linear to a circular...

Fashion

Adidas by Stella McCartney presents first collection developed by artists

Adidas by Stella McCartney has unveiled the first part of its spring/summer 2021 collection, which is a tribute to our world and the environment and will be released in two parts. The first part, called “Futureplayground,” was developed under the creative direction of artists such as Netti Hurley, Monika Mogi and Anna Pollack as well as...

Fashion

Adidas by Stella McCartney designs post-mastectomy bra for Breast Cancer Awareness Month

Adidas by Stella McCartney has launched the brand’s first post-mastectomy sports bra in honour of Breast Cancer Awareness Month to “empower breast cancer survivors to introduce sport and fitness back into their lives.” The bra has been designed for people who have undergone surgery on one or both of their breasts to treat breast cancer, with...

Design

Y-3 and Adidas by Stella McCartney team up with Selfridges

Y-3 and Adidas by Stella McCartney have teamed up to launch a joint women's wear platform in the denim studio in Selfridges department store for their Spring/Summer 2014 collections. The 50 square meter space has been transformed to reflect the sport-style appeal of the two collections. The selection includes key pieces from Y-3 'Meaningless...

Fashion

Adidas to open regional flagship

Sportswear giant Adidas is expanding its retail presence with an increased focus on its own-brand stores to grow its share of the sportswear market, starting with the opening of its regional flagship in the Trinity shopping centre in Leeds. The new 6,545 square foot outlet, which opens on August 16, will not only showcase the brands sport and...