AI news and archive

Itsperfect launches Ask AI and AI Photo Studio

Fashion ERP provider Itsperfect is rolling out two new AI features in version 5.4: Ask AI and AI Photo Studio. Ask AI is a smart AI assistant that answers users’ questions right inside the ERP. AI Photo Studio is a module that lets brands create professional product photos quickly and easily. With this launch, Itsperfect wants to help fashion...

BusinessPartner Content

What if every campaign started with a single product photo?

Seasonal launches, drops, sales events, gifting moments: the fashion calendar no longer has quiet months. As AI imagery matures, some brands are rethinking how campaign visuals get made, starting not with a shoot, but with the product itself. For most fashion brands, there is no longer such a thing as an off-season. New collections land...

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Fashion

Academic study outlines framework for integrating AI tools into fashion design education

The pedagogical integration of artificial intelligence across university-level fashion design programmes requires structured institutional frameworks to support creative exploration while mitigating technical design deficits, according to a study published in the peer-reviewed journal Fashion and Textiles and reported by Bioengineer.org....

BusinessPartner Content

In Peak 2026, AI won’t fix a delivery promise you shouldn’t have made

Retailers are investing in AI to make ecommerce delivery faster, cheaper and more efficient, but the real opportunity lies in knowing what to promise customers in the first place, argues Gavin Murphy, CMO, Scurri. With Peak in full flow, we can see that AI has for many moved from experimentation into operations in a whole bunch of different...

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Business

AI agents or humans? Amazon, Intersport and New Balance weigh in on the future of sports retail

Will sports shoppers trust an AI agent or a human with their next purchase? Executives from Amazon, Intersport and New Balance took on the question at the ISPO Summit in Amsterdam on Tuesday. The panel, “The Future of Retail: Where Consumer Insight Meets Intelligent Commerce”, brought together Avi Samtani, managing director and Europe GM at...

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Retail

How Gen Z and millennials are bringing AI into holiday shopping

Younger shoppers want AI’s advice when it comes to holiday shopping, but not its finger on the buy button. Deloitte’s 2026 Holiday Retail Survey finds that 49 percent of Gen Z and 50 percent of millennials name generative AI as their primary tool for at least one holiday-shopping task, giving retailers another reason to pay attention to how...

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Business|Interview

Can AI help the secondhand textile sector prove its value?

The secondhand textile sector has a wealth of operational records, but no easy way to turn them into a collective account of its contribution. That was the challenge Chris McLellan addressed in his presentation, “Closing the Data Gap: The Case for Data Collaboration in the Age of AI & EPR,” at the SMART 2026 Annual Convention in Montréal. In an...

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Retail

Private equity firm L Catterton backs Glance to expand AI shopping in the US

US-based private equity firm L Catterton announced a strategic investment in Singapore-based Glance, an artificial intelligence-powered personal shopping platform backed by Indian multinational technology company InMobi. The capital commitment is designed to support the development of agentic shopping solutions and accelerate international...

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Retail

Gap Inc. deploys AI recruiting assistant for holiday hiring

Gap Inc. is using an AI-powered virtual career guide called Bridgette to manage the administrative side of seasonal recruitment across its stores and distribution centres ahead of the holiday period. The company expects its stores and distribution centres to receive an estimated 200,000 seasonal job applications this year. Bridgette will guide...

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Business

Google and Glance partner to bring interactive commerce to Android TV

US-based technology company Google has joined forces with Singapore-based personal shopping platform Glance to integrate artificial intelligence (AI)-powered product discovery and commerce tools into Android TV devices. The partnership will transform dormant television screens into interactive lifestyle and storefront surfaces across the US,...

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Business

AlixPartners: shoppers demand greater value as AI reshapes fashion retail

Fashion shoppers are placing greater emphasis on quality, transparent pricing and in-store service, while remaining cautious about artificial intelligence (AI) making purchasing decisions for them, according to new research from AlixPartners. The consultancy’s 2026 Consumer Sentiment Index, based on a survey of more than 9,000 US consumers...

BusinessPartner Content

What If Visual Merchandisers Soon Had An AI Agent On Their Team?

From asset search to planograms, AI is making its way into Visual Merchandising. IWD, the Visual Merchandising software provider, is building it into its platform to automate, recommend and improve in-store performance. McKinsey estimates that merchants could reclaim up to 40% of their time by handing part of their manual, repetitive tasks over...