Amazon Fashion Europe news and archive

Amazon Fashion launches virtual try-on for sunglasses

Amazon Fashion Europe is making shopping for sunglasses easier for its customers with the launch of its ‘Virtual Try-On’ feature, which helps them visualise how a pair of sunglasses will look on themselves from every angle of their face. The interactive ‘Virtual Try-On’ will be available for more than 1,500 sunglasses styles from brands...

Retail

Amazon Fashion relies on brand ambassador Chiara Ferragni in Europe

Starting from tomorrow, clothing worn by Amazon Fashion Europe's brand ambassador for spring/summer 2016, Chiara Ferragni, will be available on Amazon's five European websites (amazon.co.uk/fashion, amazon.de/fashion,amazon.fr/fashion, amazon.it/fashion and amazon.es/fashion). Though Amazon also has a country-specific website for the Netherlands...