Bershka news and archive

Bershka strengthens presence in Sweden with second store in H&M's home country

Madrid – Bershka, the leading youth fashion brand of the Inditex group, is expanding its presence in Sweden with the opening of its second store in the country. It is the group's largest chain by turnover after Zara, according to the 2025 financial year results. The new establishment has now opened its doors to the public in the heart of...

FashionPress Release

Bershka presents new Out of Core drop: Uniqueness is for everyone

Bershka presents the latest drop from out of core, a line that continues to establish itself as its own universe within the brand. Credits: Bershka More than a collection, out of core represents a differentiated creative attitude and vision, where design, experimentation and visual identity build an independent language that coexists with the...

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Retail|Analysis

Bershka launches TikTok-style video feed for frictionless in-app shopping

Bershka, the youth fashion chain from the Inditex group, has integrated 'Loop' into its mobile app in Spain. This feature is a vertical feed of short videos, allowing users to discover items through dynamic content and add them to their basket without interrupting their browsing. This update speaks the same language as its consumers. They use...

Retail

Bershka expands into Brazil with first physical store and e-commerce launch

Madrid – Just one week after it was announced as a key milestone in Inditex's strategic expansion plan for 2026, Bershka has completed its launch in Brazil. The Spanish fashion multinational's second-largest chain has landed in the country with both a physical and online presence. Inditex's chief executive officer, Óscar García Maceiras,...

FashionPress Release

Bershka Active: Bershka's athleisure collection

The new Bershka Active collection reinterprets athleisure from an urban perspective. This offering combines comfort and style in pieces designed for everyday wear. Colour sets the tone for the season. All-white emerges as a key look for the year, while pastel yellow adds a trend-led accent. The palette is rounded out with fleece greys, khakis...

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Business

Inditex posts 6.22 billion euro profit in 2025 and 3.19 percent sales growth

Madrid – Inditex, the parent company of fashion chains including Zara, Bershka, and Massimo Dutti, released its consolidated results for the 2025 fiscal year earlier today. The period ran from February 1, 2025, to January 31, 2026. As expected, the company completed the year by registering new record highs in both sales and profits. Inditex net...

RetailPress Release

Inditex triples down at Metrocentre with Bershka signing

The Metrocentre Partnership has announced the signing of global fashion powerhouse Bershka for itsregional debut, reinforcing the centre’s position as the go-to retail destination in the North East. Bershka will open a 16,000 sq ft unit in Red Mall, joining other Inditex brands Stradivarius and Zaraand taking the Spanish retail fashion group’s...

Member

Business

Bershka to open first US stores in 2026 as Inditex deepens American push

Inditex has confirmed that Bershka will open its first physical stores in the US in 2026, marking a significant step in the group’s long-term expansion strategy in the market. The announcement was made alongside the presentation of Inditex’s results for the third quarter of fiscal year 2025. The launch will make Bershka the third Inditex brand...

FashionPress Release

BERSHKA x ECKO UNLTD. AW25: A capsule that revives the most authentic streetwear

BERSHKA teams up with ECKO UNLTD., one of the most iconic streetwear brands of the 2000s, to launch a capsule collection that pays tribute to bold, unapologetic urban style. This collaboration reflects BERSHKA’s ongoing commitment to finding strategic partners who share its creative vision and genuine connection with youth culture. With deep...

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Retail|In Pictures

Bershka opens Manchester flagship utilising AR technology

Fashion retailer Bershka, part of the Spanish retail group Inditex, has opened its first-ever store in Manchester, with a concept that aims to showcase the brand’s “full commercial potential”. Located in the Trafford Centre, the flagship store spans 12,917 square feet and is divided into three standalone zones, each dedicated to distinguishing...

FashionPress Release

Bershka x WNBA: A capsule collection that merges sports and fashion

BERSHKA launches a new collection in collaboration with the WNBA , the world's leading women's basketball league. A capsule that celebrates the rise and growing visibility of women's sport, connecting the WNBA 's athletic DNA with the season's most important trends. The collection includes garments inspired by iconic teams such as the Chicago...

Retail

Bershka to open debut store in Northern Ireland

Inditex’s fashion brand Bershka has signed up to open its debut store in Northern Ireland in Victoria Square, Belfast’s leading retail and leisure destination. Bershka has secured a 17,500-square-foot unit located adjacent to Goldsmiths on the upper ground level and will showcase its three main lines: Bershka, BSK, and Man. In a statement, the...