Brussels news and archive

European 'destruction ban' is officially in effect: a historic day for fashion?

From July 19, clothing brands are no longer allowed to burn their excess stock or have it 'destroyed' in any way. This makes it less attractive to order in bulk from factories, which involves large orders at a low cost. From now on, the buyer will have to pay for what is left over. 'Ban on destruction of unsold goods' in brief In Europe, an...

Retail

Ami Paris opens first Belgian flagship in Brussels

The French premium brand Ami Paris opened its first flagship in Belgium, in Brussels, on November 7, bringing its total number of stores to 124. Led for twelve years by the duo Alexandre Mattiussi (creative director) and Nicolas Santi-Weil (chief executive officer), Ami Paris is focusing on Brussels after opening in major world cities, from Los...

Retail

Sportswear brand Lululemon opens first two stores in Antwerp and Brussels

The Canadian sportswear brand Lululemon is set to establish itself on Belgian high streets. Lululemon announced in a press release that it is opening its first two stores in Antwerp and Brussels this summer. In Antwerp, Lululemon has chosen Meir as its location. The sportswear brand will offer products for men and women in various categories -...