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EventPress Release

Spring event of China's largest fashion and lifestyle trade fair with another increase in visitors

With over 1,175 exhibitors and 1,211 brands on 117,200 square metres, CHIC is the largest and most important fashion fair in Asia. Its strategic focus - ‘New brands, new channels, new aesthetics’ - reflects the structural changes in the Chinese fashion industry and offers international companies concrete starting points for growth and market...

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Business|In Depth

From domestic success to global expansion: Key insights on China’s fashion market

Chinese brands have gained in popularity at home and abroad over the past years but sluggish domestic consumer spending and uncertainty amid evolving trade tensions are weighing on the outlook of China’s apparel industry. Here are eight insights about China’s clothing sector from the spring edition fashion fair Chic. 1. Sluggish consumption...

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