Cup of Joe news and archive

Cup of Joe debuts kids’ collection for SS25: A mini-me revolution

With the SS25 season fast approaching, Dutch denim brand Cup of Joe, known for its minimalist, vintage-inspired designs, is expanding its portfolio with the launch of a kids' collection. Set to make waves in the fashion industry, the new line not only boasts impeccable design but also offers a seamless alignment with the brand's adult denim...

Fashion Partner Content

Seasonal NOS strategy: Buying during high summer season

As the peak of summer approaches, the way we dress evolves into a thoughtful blend of functionality and style. High summer, with its promise of blazing sunshine and longer daylight hours, demands clothing that is both fashionable and practical, requiring a nuanced approach to fabric selection and design. FashionUnited has examined the key...

RetailPartner Content

Always in stock: How the NOS strategy is revolutionising retail

The 'Never Out of Stock' (NOS) concept is increasingly gaining traction in the fashion industry, bringing about a profound transformation in inventory management. By ensuring the constant availability of essential products and classic basics, brands are discovering new ways to utilise their resources more efficiently and extend the lifecycles of...

Fashion Partner Content

Cup of Joe: Denim trends 2024

As a leading name in the world of denim, Cup of Joe continues to set trends in 2024 with their existing collection, which adapts to the current fashion demands. This year, Cup of Joe emphasises how timeless styles can resonate with contemporary trends. Balloon Jeans: Trendsetting silhouette Cup of Joe's 'Balloon' jeans merge trendsetting style...

Fashion Partner Content

Cup of Joe: Key pieces for the colder season

In today’s fashion landscape, where trends are fleeting, denim's timelessness stands out. Cup of Joe, a pioneering denim brand, embraces this with a focus on vintage-inspired, minimalist designs. Their ethos revolves around making denim an indispensable, everyday pleasure, akin to a cup of coffee, by emphasizing simplicity, accessibility, and...

Fashion Partner Content

Cup of Joe expands fusion of comfort and simplicity to knitwear range

Born out of a desire to fuse comfort with uncompromising style, Cup of Joe has consistently held its own in the ever-evolving fashion landscape. Recognized primarily for its exceptional denim offerings, the brand is a testament to the enduring allure of simplicity and craftsmanship. At its core, Cup of Joe is more than just clothing; it's a...

Fashion Partner Content

Cup of Joe SS24 Collection: A Timeless Denim Affair

In the chaotic world of fashion, Cup of Joe has risen above the clamour by focusing on what's essential. Inspired by a narrative that once saw the navy secretary Josephus Daniels reset his fleet by replacing alcohol with coffee - also called cup of Joe -, the brand pursues the idea of making denim styles that are timeless. The SS24 collection...

RetailPartner Content

Mastering the Balance: The Rise of 'Never Out of Stock' in Retail, Unpacked with Cup of Joe

In the dynamic arena of fashion retail, 'Never Out of Stock' (NOS) is garnering significant attention. An increasing number of retailers are turning to this unique strategy - jeanswear brand Cup of Joe has made NOS styles an inherent part of their collections. The NOS model's essential principle is maintaining a continual supply of select staple...

Fashion Partner Content

Introducing Cup of Joe: the denim brand that's putting the pleasure back into jeans

In today’s shifting fashion landscape, trends are always coming and going. But one item remains one of the most-worn garments in the world. One that continues to transcend time, trends, and social class: denim jeans. From the early gold rush of the 1850s and the birth of the original blue jeans as practical work wear to the use of denim during...